← Growth Plan
Move 01 · Google Foundation

Reviews are the last lever

Google Search is the #1 way DFW couples and families find a photographer, and the local map pack is won on profile completeness plus fresh review signals.

✅ Your profile is already ~90% dialed

Where you stand

Your Business Profile sweep came back strong: verified service-area business, four categories, ~15 targeted affluent DFW areas, a keyword-rich description, 5.0★ across 27 Google reviews, and active weekly Google Posts. Most of this move is already done. One lever still has real headroom — review velocity.

The review engine

Reviews are both a ranking signal and your top conversion lever — and Google rewards a steady stream of fresh ones more than a stale pile. Make the ask a reflex right after every gallery delivery, at the peak-happiness moment.

Your one-tap review link →

g.page/r/CQFginKRKCqCEBM/review

A matching QR code lives on your profile — drop it into gallery-delivery emails and thank-you cards.

Text — best response rate

Hi [Name]! Loved working with you — hope you're obsessed with the gallery. If you've got 30 seconds, a quick Google review genuinely helps other Dallas families & couples find me: g.page/r/CQFginKRKCqCEBM/review — thank you! — Erick

Email P.S. — add to your delivery email

P.S. Enjoyed working together? A quick Google review is the biggest help for a small studio like mine — 30 seconds here: g.page/r/CQFginKRKCqCEBM/review 🙏

You're at 27 reviews with a ~5-week gap. Make this an every-delivery habit and a steady 1–2 a month keeps the velocity signal alive.

Two small tidies

How to measure

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